Collabed
How to Pitch Brands (With Templates That Actually Work)
Waiting for brands to come to you might work—but if you want consistent income, you need to be proactive. Pitching doesn't mean being pushy. It means showing up professionally with a clear offer and helping a brand see how your content fits their goals.
What Makes a Good Pitch?
- It's short and clear. The brand manager is busy. Get to the point in 3-5 sentences max.
- You offer value. "Here's what I'd love to create for you..." works better than "I'd love to work together."
- You follow up. Most deals are closed after the second or third message. Don't ghost your own pitch.
Copy/Paste Pitch Template
Hi [Brand],
I'm [Your Name], a UGC creator focused on [your niche]. I love what you're doing with [specific campaign or product]. I'd love to create [X type of content] to support your marketing—here's an example of something I've done before: [link].
Let me know if you'd like to chat further. I've attached my media kit and past work.
Best,
[Your Name]
Track Outreach in Collabed
With Collabed's brand deal management features, you can log brand outreach even before a deal is confirmed. Use the "Pending" status to track responses and follow-ups. Once the brand confirms, update the deal status, add your deliverables, and attach any briefs they've sent.
- Track who you pitched and when
- Log email replies and brand notes
- Convert successful pitches into active deals instantly
Ready to organize your brand outreach?
Start your free Collabed account and streamline your brand deal management process today. No setup required.
Frequently Asked Questions
What makes a good brand pitch email?
A good pitch email is short and clear (3-5 sentences max), offers specific value to the brand, and includes examples of your past work. Always personalize it by mentioning something specific about the brand or their recent campaigns.
How often should I follow up on brand pitches?
Follow up 2-3 times after your initial pitch. Most successful brand deals are closed after the second or third message. Wait 5-7 days between follow-ups and always add new value or information.
How do I track my brand outreach effectively?
Use a system like Collabed to log brand outreach with "Pending" status, track responses and follow-ups, and convert successful pitches into active deals. This helps you stay organized and consistent with your outreach efforts.
Do I need a large following to pitch brands successfully?
No, you don't need a huge audience to land brand deals. Focus on having a clear message, consistent outreach, and showing brands how your content fits their goals. Quality engagement and niche relevance matter more than follower count.
Pitch Smarter, Not Harder
You don't need a huge audience to land brand deals—you just need a clear message and a system to keep you consistent. Start with the template above, personalize it, and store your pitches in Collabed. More consistency = more deals.