Instagram 10K-50K Influencer Rates

Professional rate guidelines for mid-tier influencers with 10,000 to 50,000 followers on Instagram. Current market rates for sponsored content in 2025.

Mid-Tier Influencer
$375 - $625
Per sponsored post for Instagram accounts with 10K-50K followers

Rate Breakdown for Instagram 10K-50K Creators

$375
Conservative Rate
For newer accounts or less engaged audiences
$500
Standard Rate
Industry average for this follower range
$625
Premium Rate
For high-engagement, niche experts

Rate Factors to Consider

  • • Engagement rate above 3% can command 20-50% premium
  • • Specialized niches (tech, finance, B2B) often pay 2-3x more
  • • Story posts typically cost 50-75% of feed post rates
  • • Package deals (multiple posts) usually offer 10-20% discounts
  • • Usage rights and exclusivity can add 25-100% to base rate

Frequently Asked Questions

How much should 10K-50K Instagram creators charge?

Mid-Tier Influencers on Instagram typically charge $375 - $625 per sponsored post. This rate can vary based on engagement rate, niche, and brand requirements.

Are 10K-50K follower accounts considered mid-tier influencers?

Yes, accounts with 10K-50K followers are classified as mid-tier influencers and can command professional rates for brand partnerships.

What factors affect Instagram pricing for 10K-50K accounts?

Key factors include engagement rate (aim for 3%+), content quality, niche specialization, audience demographics, and track record of successful campaigns.

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